ECF is a dynamic, collaborative, and multidisciplinary project that unites students and lecturers from five european universities to develop innovative business solutions that benefit society. We sought to renew the visual identity of the program through a fresh and dynamic graphic design. Inspired by the brainstorming and idea generation processes, we developed a versatile visual language that reflects creativity and dynamism. Using a vibrant colour palette, we adapted the graphic identity to meet both the corporate and communicative needs of the project.
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